In addition to the first ever facebook socializing platform that Kronenbourg launched, Koronenbourg holds three parties, which you can get to know new friends. RERG attended the first one. There will be a party in April and another in May. If you are single, you can pair up, play games, and mingle during the parties, which are open to invited Facebook participants. A newly-matched couple can win a trip to Paris if you take photo as a pair at the photo booth. Free flow of Kronenbourg 1664 and Blanc 1664 at the parties. I had the Blanc 1664, which is very fruity and easy to drink.
PS: Thank you Noelle for the invite!